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Services of interest

Digital Marketing Agencies

With countless Internet Marketing and Search Agencies out there,
how do you choose the best provider for your business objectives...

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The above isn't an easy question to answer and like anything in life you get what you pay for, even so, we don't recommend you choose your provider based on this one criteria. Naturally, the budget available to your company is going to determine the boundaries of those providers suitable to your objectives, regardless, you should be asking some hard questions of potential candidates before making a final decision.

By following some simple guidelines you will quite easily be able to sort the men from the boys, the biggest two being past success stories and their ability to answer certain questions. Another thing you should be looking for is complete transparency, be wary of anyone telling you they can't divulge their processes. At the end of the day SEO is a process and like any other process or job, anyone can learn how, sure you need certain technical knowledge but SEO isn't the magic artform some in our industry make it out to be.

What to Know - What to Ask

While we are very, very proficient at all the services we offer, our core focus is SEO and as such we will use it as the platform in teaching you what to ask us, and others, when trying to decide on a provider, you can reword these questions to suit the service you are seeking. In the below section you will find a set of questions and pointers to use when selecting a provider, the questions were actually compiled by Google themselves and you can see them by clicking the link below, we strongly recommend you read this resource also!

Read Google's Suggestions

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QUESTIONS & TIPS

WHAT TO ASK

  • Can you show me examples of your previous work and share some success stories?
  • Do you follow the Google Webmaster Guidelines?
  • Do you offer any online marketing services or advice to complement your organic search business?
  • What kind of results do you expect to see, and in what timeframe? How do you measure your success?
  • What's your experience in my industry?
  • What's your experience in my country/city?
  • What's your experience developing international sites?
  • What are your most important SEO techniques?
  • How long have you been in business?
  • How can I expect to communicate with you? Will you share with me all the changes you make to my site, and provide detailed information about your recommendations and the reasoning behind them?

WHAT TO KNOW

  • Be wary of SEO firms and web consultants or agencies that send you email out of the blue.
  • No one can guarantee a #1 ranking on Google.
  • Be careful if a company is secretive or won't clearly explain what they intend to do.
  • You should never have to link to an SEO.
  • Choose your service provider wisely.
  • Be sure to understand where the money goes.
  • Guarantees ranking on obscure, long keyword phrases you would get anyway.
  • Doesn't distinguish between actual search results and ads that appear on search results pages.

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For more information please contact our Group Account Director Joel Thorsen.